I am working with a fantastic company, The Berrison Group, and they talk a lot about the ‘work mask’ and how it can affect us at work. Not sure if you’ve ever experienced this but as an ex manager in a fairly large company I can see where they are coming from.
Sometimes I had to act differently with members of my staff as opposed to members of the board, but essentially, I regarded myself as the same person. Strangely though this was something I was expected to do, be different with the board, maybe that’s because they were tossers? Keep reading…
Objectives vs Tactics
One of the things I hear quite a lot, and we all say this, me included, is “we need a social media strategy.” Why do we say this? Because it’s what we have been taught to think we need from the moment the first social media platform became available. Keep reading…
The title to this post was something I thought I could never do and I had this really limiting belief that because of who I am, where I grew up and what I had become it would never happen
My story isn’t that different to a lot of peoples, I grew up on a council estate in Whitehaven, Cumbria, I was loved by my parents and I knew it but the big difference, most people I knew growing up never thought about being an entrepreneur, hell I hadn’t even heard the term until I was well in to my forties let alone know what it meant. So my mindset was closed to that possibility, all I knew was I was going to get a job and settle down, like everyone else. Keep reading…
Innovation is the lifeblood of any company, large or small. As some of you who follow me on Twitter might know I often put out statements like the one above, but what I rarely do is explain what this means to you and your company.
So why is innovation the lifeblood of all organisations, large and small? Well first off without it you will die, that’s a fact, in today’s connected 24/7 world if we don’t innovate we stand still and in some cases go backwards. There are lots of examples out there for us to refer to. Kodak springs to mind and no doubt you can think of a few too.
So how do you innovate within your organisation?
Well to begin with it starts with the people and the customers. The people within your company, and I hesitate to call them staff as this is such a derogatory word for people who keep you afloat and help grow your business, these people are fellow travellers that are either with you for a long-time or a short-time but however long they contribute more than you could ever know or you should. The same goes for customers.
What you should do continually to innovate is ask, try, learn, fail and repeat.
Don’t be afraid to do any of the above, whatever level you are at in the business, because without it you could become the next Kodak.
“If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!” – Richard Branson
You must realise that your mindset is everything that holds you back from growing your business. Confusion can reign if you let it, so don’t.
Let’s get back to my client, if you haven’t read the first post then you better had or you will have no idea what I am talking about – click here, and how NLT helped him change his way of thinking.
The biggest problem that my client faced, and he faced a few, was digital marketing, I know it sounds strange that we are talking about something that is so simple today, right. But he was finding it really difficult and couldn’t work out why it wasn’t working. Keep reading…