I read an interesting article in the Huffington Post the other day about this very subject, you can read the article here, I must admit it’s something I have been thinking about for a while now.
I have to agree with some of the suggestions and thoughts in the article particularly that newspapers are slow to react to the so called ‘new ways’ of doing things and they seem to have this mistaken belief that people should pay for premium content, what is premium content? Sadly this won’t happen as there is just too much ‘free’ news out there and let’s be honest how much really ‘big breaking’ news happens in provincial areas like Cumbria or similar counties and states all over the world, not much I am guessing.
iTunes is the perfect model, visitors only buy the tracks they want, not the overpriced CD’s the music industry would have us buy. Also how many bands now use the internet to get their songs and brand out there? Lily Allen came to prominence this way as did countless others. this trend will only increase. (more…)
I read a rather interesting article on the changing face of newspapers and their uses over the last decade, this got me thinking and being involved in newspapers and specifically the introduction of, what we termed then as New Media, the article brought back a lot of memories of what we tried to accomplish back then and how it’s changed.
In 2001 we decided to try and get the first video news clip on the web and what we did was set up a video camera, get someone from the office to read the news, edit the clip and then upload it to the web. You can imagine how that went, slowly. But the point was we were trying and as no one else was doing this we thought of ourselves as pioneers. (more…)
A while back I wrote a post on the future of newspapers, link to story, and whether you are in the camp that says “newspapers should charge for content or you’re not’ is really immaterial, for reasons I will go into later but one thing I do agree with is that if publishing companies are going to charge for content it has to be good quality, up to date and relevant.
I think that local news is obviously more relevant to the people in that area so local news providers have a better chance at getting visitors to the site and pay for premium content, but this is still an uphill struggle as most if not all internet users expect everything news related to be free. Let’s face it 99% of news is still free and likely to remain that way whether we or Mr Murdoch likes it or not. Take the small earthquake in Cumbria last night around 11pm, as it happened Facebook and Twitter were the first to report it, I know because we felt it and I was contributing to the updates while writing this post. (more…)
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